Category Spotlight: Senior Pet Care

Helping Senior Pets Live their Best Lives

Age is just a number, especially when it comes to our four-legged friends! As pets grow older, their needs naturally change, but that doesn't mean they have to slow down or stop enjoying the things they love.

From leisurely walks and afternoon naps to their favourite toys and tasty treats, our golden oldies still have plenty of life to enjoy. And with a little extra care and the right products, pet parents can help their beloved companions stay happy, comfortable and active well into their senior years.

For pet retailers, this presents a great opportunity to help customers find products that support their pets through every stage of life.

A Little Extra TLC for Ageing Pets

Just like us, pets can experience changes in mobility, energy levels, digestion and overall wellbeing as they age. Fortunately, there are plenty of ways to make their golden years more comfortable.

Joint Care & Mobility

Older pets may not be quite as sprightly as they once were, but they still love getting out and about! Joint supplements can help pet parents support their companions as they age.

Shop all Joint & Mobility Supplements

Item code: 20003

YuMOVE Joint Care for Adult Dogs

Item code: 273608

Charlie the Vet Joint Care Sprinkles

Comfort is Key

After years of loyal companionship, our senior pets deserve a little luxury!

Orthopaedic beds, cosy blankets and supportive sleeping spaces can make all the difference, particularly for pets who need extra cushioning and warmth.

Shop all Dog Beds

Item code: 274139

House of Paws Mocha Cushion Bed with Memory Foam

Nutrition for the Golden Years

As pets age, their nutritional requirements may change too. Senior-specific foods, carefully selected treats and supplements can help support their changing needs, from digestion and weight management to joint health and general wellbeing.

Item code : 261337

Golden Paste Co Turmeric Paste

Item code: 260816

Natures Deli Senior (Chicken & Turkey)

Help your Customers Care for their Senior Pets

Pet parents want the very best for their ageing companions, and specialist pet retailers are perfectly placed to offer advice, reassurance and practical solutions.

Why not create a dedicated Senior Pets display in-store? Bring together senior pet foods, supplements, comfortable bedding, grooming essentials and enrichment toys to make it easy for customers to discover products that could benefit their older pets.

It's also a great opportunity to start conversations with customers about their pets' changing needs and introduce them to products they might not have considered.

Build your Senior Pets Display

JVP Four Joints Extra Strength For Cats Dogs 100ml

SKU: 20578 Packsize: Cse 6

RRP £8.09

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Natures Deli Senior (Ckn & Tky) 400g tray

SKU: 260816 Packsize: Cse 7

RRP £1.99

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Simple Solution Disposable Diaper Medium (12Pk)

SKU: 738982 Packsize: Single

RRP £12.25

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AniForte Green Lipped Mussel Powder 100g

SKU: 273204 Packsize: Single

RRP £16.99

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Merlins 100% freeze dried salmon powder 100g

SKU: 274302 Packsize: Single

RRP £19.99

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YuMOVE Joint Care for Adult Dogs | 60 pack

SKU: 20003 Packsize: Single

RRP £27.60

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Golden Paste Co. Golden Paste 100g

SKU: 261337 Packsize: Cse 10

RRP £7.70

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Beaphar Flexifit Cat & Dog Paste 250g - Advanced Level 2

SKU: 271245 Packsize: Single

RRP £15.99

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Charlie The Vet Joint Care Sprinkles 100g

SKU: 273608 Packsize: Single

RRP £25.99

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House of Paws Mocha Cushion Bed with Memory Foam Blend Large/XL

SKU: 274139 Packsize: Single

RRP £69.99

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Bound Pets Hip and Joint Liquid Supplement 100ml

SKU: 274267 Packsize: Single

RRP £13.99

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Published on 29th Oct 2026