About Us

Inspiring and supporting retailers with quality products and services, creating a better life for pets and the people who love them.

 

At Pedigree Wholesale, we're committed to helping independent pet and aquatic retailers succeed.

 

For over 50 years, we've supplied specialist pet retailers across the UK with the products, service and support they need to grow their businesses. From trusted brands and exciting new product launches to reliable delivery and expert advice, everything we do is focused on making it easier for you to serve your customers.

 

As one of the UK's leading pet and aquatic wholesalers, we offer an extensive range of products backed by knowledgeable account managers, dedicated customer service and dependable nationwide distribution. Whether you're expanding your range, growing your business or simply looking for a wholesale partner you can rely on, we're here to help.

 

As a family-owned business, we believe great partnerships are built on trust, reliability and personal service. Those values continue to shape the way we work with every customer, providing a diverse range of innovative, quality pet products, to give our partners a competitive edge.

 

 

A Heritage Built on Partnership

 

Pedigree Wholesale was founded in 1972 by two friends and their wives who shared a passion for the pet industry and a vision to support independent pet retailers. What began with local deliveries has grown into one of the UK's leading wholesalers, but our purpose has remained the same.

 

For over five decades, we've continued to invest in our people, our product range and our service, always with one goal in mind: helping independent pet retailers succeed.

 

As we look ahead to the future, that commitment remains stronger than ever. We'll continue to bring you the products your customers want, the service you can depend on and the partnership you deserve.

 

 

Home of Great Brands

 

We know the importance of giving your customers choice. We want to make it as easy as possible for you to order everything you need in one place, offering you both simplicity and choice.

 

50% of our sales come from just 900 products. However, we stock over 10,000 great products from leading Pet Brands to ensure we have everything you need to cater to your customers, from everyday must-haves to specialist needs. Your Business Development Manager will help cultivate the best range of products for your store.

 

 

Popular Brands

Our Exclusive Brands

 

 

At Pedigree Wholesale, we're proud to offer an extensive range of exclusive brands, developed by our dedicated in-house product team. Every product is carefully designed with quality, value and performance in mind, giving you products your customers will love alongside excellent margin opportunities for your business.

 

By working with leading manufacturers around the world, we're able to bring you an exciting and ever-evolving range that helps your business stand out from the competition.

 

When you stock our own and exclusive brands, you'll also benefit from a wealth of additional support. From eye-catching point of sale materials and marketing assets to expert ranging advice and merchandising guidance, we provide everything you need to confidently promote and sell these products in-store.

 


 

 

Some of our Awards


 

Our Values