Introducing the New Air-Dried Natural Treat Range from Cooper & Co

 

Pedigree Wholesale have launched their brand-new dog treat range from Cooper & Co, which are air-dried, and made in Britain from high-quality ingredients with a high meat content.

 

Cooper & Co was developed in-house by Pedigree Wholesale to provide a perfectly balanced diet for Cooper, the dog owned by the company’s CEO, Steve Brown. The brand initially launched a premium Dry Dog Food range. It’s always been really important to the family that Cooper is fed a simple and wholesome diet containing only the finest quality ingredients, grain free and full of all the essential energy, nutrients, vitamins and minerals dogs need for a happy, healthy life.

 

The extension of the dry dog food range has been thoughtfully developed with the same stringent quality requirements. Every pouch of Cooper & Co Air-Dried Treats is grain-free and made with nutritious air-dried sausage slices. Each air-dried sausage slice has been gently shaped and air-dried over a number of days to ensure maximum flavour and maintain nutritional benefits.

 

Above Average Retailer Margins

 

Offering above average retailer margins, the recipes are made in Britain and contain up to 90% British meat or fish, offering a delicious high-protein treat for dogs. Each treat has specific benefits which closely match the Cooper & Co Dry Dog Food range, making it an easy one-stop destination for customers. The range consists of 7 treats that retail for £4.99, including recipes suitable for puppies and senior dogs

The Range

 

ACTIVE: Aimed at high-energy dogs, made with 70% Pheasant & Partridge and is high in zinc and phosphorus to help support muscle development and energy.

GLOSSY: Made with 90% Lamb & Turkey. Contains added mint to support healthy skin and coat.

SENSITIVE: Made with 90% Duck & Turkey. Contains probiotics to help aid digestion.

PUPPY: Made with 90% Turkey and contains Glucosamine to help support joints for healthy growth and development.

SENIOR: Made with 60% Haddock and contains Turmeric, a natural anti-inflammatory ingredient to help aid dogs in their golden years. 

CALMING:  Made with 90% Turkey with added soothing chamomile, a great source of Amino Acids for a balanced state of mind. Developed for excitable and stressed dogs.

New POS Available

 

To enable retailers to launch the range with impact in store, there has been a complete refresh to the suite of Point of Sale available for the core Dry Dog food range, plus brand-new additions of Point of Sale are now available for the Treat range through Pedigree Wholesale.

 

Sold in cases of 10, Cooper & Co air-dried treats are available now through Pedigree Wholesale and is exclusively available to the specialist pet trade.

 

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